Marketing and Sales
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Sales Programs
Advanced Selling Strategies
Who Should Attend
All senior sales representatives and professionals, Key account sales staff and sales managers and supervisors.
Objectives
By the end of the program, Participants will be able to:
• Respond to customers' needs in order to adapt their selling approach to those needs
• Provide advanced selling knowledge and skills for dealing with customers' objections and closing the deal.
• Gain awareness of professional behavior during all phases of the sales call.
• Obtain an understanding on how to develop a long-term relationship and partnership with their customers
Program Profile
Targeting your Market
• Competitive Analysis
• Market Segmentation
• Product Positioning
The New Selling Process
• Stages in the selling process
• The sales Competency Model
The Art of Negotiations
• The 5 Negotiation Styles
• Barriers to successful Negotiation
• The Do's and Don'ts of Negotiation
Building a Long –Term Relationship with Customer
•List of critical Variables
• Stages in relationship Selling
CERTIFICATION REQUIRES ATTENDING AT LEAST 90% OF THE TOTAL SESSIONS.
Material:
English Handouts
Duration :
24 hours